A well-established technology firm is looking for an accomplished Marketing Manager with proven digital experience to join its growing team, based in Crawley, West Sussex.
In order to be suitable for this role of significant responsibility you must be a consummate communicator with the proven ability to develop and deliver a professional and highly effective marketing and communications strategy. You will write engaging copy, have a meticulous eye for detail, and have a proven track record of delivering successful B2B digital marketing campaigns. Proven commercial experience within the technology industry is also a prerequisite.
The successful candidate will create high impact marketing assets, deliver presentations at industry events and take the lead in expanding the company’s use of digital marketing to increase online engagement and attract new business opportunities. You will also utilise social media, online advertising, webinars and trade shows to acquire new customers and retain a blue-chip client base. You will be creative, focused, have a great eye for detail, and demonstrate a rigorous approach to data-driven decision making aimed at optimising performance.
You will write compelling content and create marketing campaigns that will engage existing customers and attract new business. You will bring robust analysis to the business, optimise the ROI of the marketing budget, and use technology to develop a customer segmentation and communication strategy.